Redesigning a digital learning space for amateur guitarists
Client project
Design Lead
6 months
Myguitare is a guitar e-learning platform for middle age adults to reignite their passion for the instrument.
45+
target demographic age
Those having recently gained career stability. Looking to invest time into their passion. Something they had never been able to do.
10
years of refined pedagogy
Their methodical approach to teaching has been refined with over 170,000 students.
problem statement
How might we design an online platform to empower middle aged hobby guitarists.
Previous platform was archaic. Their popularity grew for their pedagogy but the outdated platform hindered their growth and deterred less tolerant users.
A snapshot of the previous platform
Cyrille is a great instructor. But there are many problems with the platform.
—User
MyGuitare has a progressive pedagogy and a good teaching style but lessons are not well organized and I get lost sometimes.
—User
01/3
Information architecture restructured
Existing platform were not designed for longevity. We decided to rethink the information architecture from the ground up.

Through conversations with users, instructors, and client team we learned that there are:
→   Deadend experiences
→   Unused features
→   Lesson hierarchy inconsistencies
Too many clicks to get to where I want to go
—User
We thought it would be useful but its not used enough.
—Client, MyGuitare CEO
Before and after
information architecture
Before
Dashboard
Downloads
Map
Support
Instructor
My courses
Course
detail
Lesson
videos
All courses
Course overview
Payment
Progress
Community
Badges
Help
Support
Stub
Support
Stub
After
Dashboard
Support
Instructor
My courses
Course detail
All courses
Course overview
Payment
Progress
Community
Support
Stub
Lesson videos
Support
Stub
02/3
Seamless course
navigation experience
Majority of time-on-platform is spent navigating through a course. So we decided to focus on this experience.

As part of MyGuitare’s pedagogy, they enforce users to meet two requirements before gaining access to next lesson.
→   Have practiced current lesson for at least a week.
→   Marked lesson status as “Mastered” or “need review”
Its important for users to spend at least a week on each lesson. They were designed to be challenging to complete in one week.

We know guitarists who follow this pace improve faster in the long run.
—Client, MyGuitare CEO
03/3
Reskinning MyGuitare
The lack of consistency contributed to confusing layouts.

We established a design system for the platform and a visual system for their course thumbnails.
The new video thumbnail creation process is much faster now.
—MyGuitare staff
The design system was a single source of truth. It made the developer-designer collaboration much easier.
—Designer
Refreshed platform interface
Refreshed course thumbnails
Before
After
Design system preview
Reflection
Reflection
Connect with ... not just the users
Anything I design must resonate with users, business, and my design team.
Mastery is in distilling complexities
It's easy to show everything on screen but difficult to keep what is relevant.
Know what feedback I want
Generally frowned upon to ask a CFO if a blue pill button is appropriate.
Future iterations
Gamify the learning experience
Badges, achievements, and status to promote learning received positive feedback.
Built-in community page
We learned that great community creates enjoyable learning experiences.
READ MORE
MyGuitare: Full case study
Report a typo